Case Studies / Our Clients

Uncovering the Structure of Challenges,
Driving Results.

Selected case studies from over 200 EC support engagements.
Discover our approach to achieving client growth in the shortest path, regardless of industry or challenge.

200+
Companies Supported
20+
Industries Served
92%
Contract Retention Rate

Case Studies

Identifying the root of challenges and transforming them, regardless of industry or scale.

Building an Amazon Sales System from Zero EC Experience
Food Manufacturer

Building an Amazon Sales System from Zero EC Experience
Manufacturing-Sales Alignment × Operation Automation for a Self-Running EC Organization

Built a stable Amazon sales system from zero EC revenue. Created frameworks for ordering, inventory management, manufacturing-sales alignment, and logistics to build a self-running EC organization.

Built Amazon Sales System
Automated Order Operations
Amazon EC Beginner Mfg-Sales Alignment Order Automation
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Optimizing Hubs × Carriers Against Rising Shipping Costs
Retail (Kitchen Products)

Optimizing Hubs × Carriers Against Rising Shipping Costs
4% Shipping Ratio Cut with Zero Added Workload

Solved rising shipping costs for a ¥500M retailer through 2 years of data analysis and automated routing. Achieved structural profit margin improvement.

▲4% Shipping Ratio Cut
No Change Operational Workload
Shipping Optimization Data Analysis Logistics Improvement Profit Improvement
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Monetizing a Loss-Making App Through Business Model Redesign
Service (Platform Operation)

Monetizing a Loss-Making App Through Business Model Redesign
+1,000 Members & +30% Profit Margin

Seamlessly integrated app × EC × reward design from a CX perspective for a loss-making app. Connected touchpoints into a cohesive monetization flow.

+1,000 Members
+30% Profit Margin Improved
App EC Integration Business Model CX Improvement
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Consolidating Customer Touchpoints on LINE
Service Industry

Consolidating Customer Touchpoints on LINE
+50% Inquiries & Building a Self-Running Acquisition System

Redesigned all media goals toward LINE registration. Shifted from referral-dependent acquisition to a proactive model for capturing, nurturing, and converting prospects.

+50% Inquiries
Systematized Lead Nurturing
LINE Official Lead Nurturing Touchpoint Design Acquisition
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Breaking Through Ad Cost Inflation with X × LINE
Manufacturing (Sports Equipment)

Breaking Through Ad Cost Inflation with "X × LINE"
+15,000 LINE Friends & +600% LINE Purchase Rate

A ¥3B sports manufacturer achieved ad-independent owned media acquisition through a campaign strategy driving X followers to LINE.

+15,000 LINE Friends
+600% LINE Purchase Rate
X (Twitter) LINE Official Campaign Ad Cost Reduction
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Structural Shipping Cost Improvement through Data Analysis
Retail (Kitchen Products)

Hub × Carrier Optimization Against Rising Shipping Costs
Data Analysis × Auto-Routing for Structural Improvement

Redesigned delivery network across 2 hubs × 6 carriers. Structurally improved shipping ratios through demand mapping and auto-selection flows based on 2 years of data analysis.

▲4% Shipping Ratio Cut
0 Added Operational Load
Hub Strategy Workflow Automation Demand Mapping Cost Reduction
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From Revenue Focus to Profit Focus – EC Profitability Achieved
Wholesale (Apparel)

Shifting from Revenue-Focused to Profit-Focused
Achieving EC Profitability & Yahoo! Sales +108% Simultaneously

A ¥1B apparel wholesaler eliminated deficit operations through cost structure visualization and monthly P&L management. Achieved EC operations that grow revenue while protecting profit margins.

Profitable EC Business
108% Yahoo Sales YoY
Apparel Yahoo! Profit Improvement Profitability
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Overcoming Mass Order Cancellation Crisis Through Demand Forecasting
Manufacturing (Auto Electronics)

Breaking Through the "Mass Order → Last-Minute Cancel" Crisis
Distribution Restructuring × Demand Forecasting: Stockout -15%, Profit +20%

A ¥150B ETC device manufacturer radically reformed distribution during a model change. Stabilized production management through demand forecasting model implementation.

▲15% Stockout Rate Improved
+20% Profit Margin Improved
Manufacturing Demand Forecasting Production Mgmt B2B Strategy
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From Local Trade Area to Nationwide B2B via Amazon
Wholesale (Auto Accessories)

From "30-Min Service Area" to "Nationwide B2B"
Amazon B2B Entry: ¥3M Monthly Revenue in 3 Months

Entered Amazon B2B from zero EC revenue. Identified winning strategies through inventory × market data analysis, achieving a second founding through operations building and daily hands-on support.

¥3M Monthly Rev (3 months)
Nationwide Market Area Expansion
Amazon B2B Inventory Leverage Second Founding Hands-on Support
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Amazon, Rakuten & Yahoo 3-Platform Strategy – 153%, 135%, 160% Growth
Retail (Bicycle Parts)

Amazon, Rakuten & Yahoo: 3-Mall Simultaneous Support
Amazon 153%, Rakuten 135%, Yahoo 160% Growth

An ¥8B bicycle parts retailer achieved major sales growth through a 3-mall cross-platform strategy. Also built a self-running organization through logistics integration and talent development.

153% Amazon Sales YoY
160% Yahoo Sales YoY
Amazon Rakuten Yahoo! Talent Dev
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Real × EC Integration at Suzuka 8H Race with QR Code Strategy
Retail (Motorcycle Parts)

Suzuka 8-Hour Race: Merging "Offline × EC"
QR Code Shopping × SNS Integration for Event Sales Success

Built a QR code → EC purchase funnel at Japan's largest motorcycle race. Successfully drove non-attendee fans to EC through real-time SNS broadcasting.

15,000 Unique Users (2 days)
¥1M+ Flash Sale Revenue
OMO SNS Event Marketing QR Code
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LINE CRM × SNS Campaign – +600% Approval Rate, 7,000 New Friends
Retail (Car Leasing)

LINE CRM × SNS Campaigns
Approval Rate +600% & 7,000 New LINE Friends

A ¥230B car leasing company broke free from ad spend dependency. Achieved the highest conversion rate across all media through LINE scenario delivery × X campaigns.

+600% Approval Rate
7,000 New LINE Friends
LINE CRM SNS Strategy
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From Shrinking Domestic Market to Amazon US – +152% Sales
Manufacturing (Auto Parts)

From Shrinking Domestic Market to US Amazon
Market Analysis × Ad Optimization: Amazon US Sales +152%

A ¥2B auto parts manufacturer entered US Amazon and achieved +100% sales growth. The US business became the channel with the highest growth and profit margins in the company.

152% EC Sales YoY
202% Ad ROI
Amazon US EC Global Expansion Ad Management
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Men's Hair Care Brand No.1 – EC Sales +150% via Repositioning
Manufacturing (Men's Cosmetics)

Deep Dive into Brand DNA & Customer Redefinition
Men's Hair Care Brand #1 & EC Sales 150%

Uncovered "strengths that couldn't be articulated" during a product renewal. Captured market leadership through brand repositioning and target redefinition.

150% EC Sales YoY
#1 Category #1
Branding Men's Hair Care Product Dev Marketing Strategy
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Wallpaper Market Share Top on Both Rakuten and Amazon
Retail (DIY Supplies)

Bringing Rakuten SOY Award Power to Amazon
Channel Optimization × Brand Strategy to Reclaim Wallpaper Market Share #1

Strong on Rakuten but struggling on Amazon. Achieved growth on both malls through channel analysis and differentiation strategy, reclaiming wallpaper market share #1.

100% EC Sales YoY
#1 Wallpaper Market Share
Amazon Rakuten Branding Product Dev
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Organizational Transformation – Proactive Behavior Increase & Teamwork
Finance (Banking)

Organizational Transformation: Redefining "Why We Work"
Proactive Behavior & Teamwork Improvement Driving Sales Growth

Conducted individual purpose-setting workshops at a banking institution with 2,300 employees. Transformed organizational culture through cross-generational mutual understanding.

Activated Internal Communication
Increased Proactive Behavior
Org Reform HR Development Workshop Mgmt Training
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Gift Demand Discovery to New Product Launch – Yahoo Category #4
Manufacturing (Food)

From Gift Demand Discovery to New Product Dev
Yahoo! Category #4 & Event Sales +789%

A ¥1B food manufacturer uncovered "customizable gift set" demand through market analysis. Developed and launched products quickly through integrated manufacturing-sales meetings.

#4 Yahoo! Category Rank
789% Event Sales UP
Product Dev Yahoo! Branding Food
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From Self-Taught EC to Data-Driven Management – Rakuten +96%, Yahoo +21%
Retail (Food)

From Self-Taught EC Ops to Data-Driven Management
Rakuten +96% & Yahoo! +21% Sales Growth

Fundamentally improved self-taught EC operations run by a single person. Achieving Rakuten +90%, Yahoo +19% growth through 3-KPI decomposition and hands-on support.

+96% Rakuten Sales YoY
+21% Yahoo Sales YoY
Rakuten Yahoo! Data-Driven Talent Dev
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EC × Digital Marketing Workshop – 6 New Business Plans, 98% Satisfaction
Manufacturing (Corporate Group)

New Business Development via EC × Digital Marketing
98% Participant Satisfaction & 6 Business Plans Created

Conducted cross-group workshops at a ¥50B manufacturing group. Created 6 new business plans through a 6-session program.

6 Plans New Business Plans
98% Participant Satisfaction
New Business Dev Training Program Org Development Workshop
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USP Design to EC Build to OMO – 110% Store Visit Reservations
Retail (Used Cars)

End-to-End: USP Design → EC Site Build → OMO
Breaking Platform Dependency & Store Visit Bookings 110%

A used car dealer dependent on major listing sites established its own customer acquisition platform through USP workshops → own EC build → data-driven marketing.

110% Booking Achievement
4 Months Engagement Streak
Own EC OMO USP Design Digital Marketing
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Company-Wide Dialogue to MVV – KPI Management & 116% Employee Satisfaction
Wholesale (Machinery)

10th Anniversary: Management Reform Through Employee Dialogue
MVV × Mid-Term Plan for KPI-Driven Management

A ¥4B machinery wholesaler co-created MVV through all-employee interviews. Achieved KPI-based management and 116% employee satisfaction.

110% EC Sales YoY
116% Employee Satisfaction
Business Plan MVV Design Org Reform Marketing Strategy
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