Rakuten ROOM Rank Up Tips? Shortest Rank Up Strategy Organized by MECE

In order to maximize earnings in Rakuten Room (ROOM), rank up is an essential element. While many users worry that 'rank does not go up easily', successful top users structure their operation with MECE logic rather than sensation. In this article, we thoroughly explain the tips for raising Rakuten Room rank by dividing it into understanding the algorithm and specific action plans.

1. Rank System and Evaluation Logic of Rakuten ROOM

Rakuten Room ranks consist of 6 stages from E to S. As the rank goes up, the grant rate (bonus points) of 'Limited Time Points' as affiliate rewards improves, so from a business perspective, 'how quickly to reach B Rank or higher and maintain A/S' influences not LTV but ROI of operation.

Rank judgment is performed at the timing of the 1st of every month. Especially C, D, and E ranks can be achieved by basic profile settings and actions such as 'Like', but for B Rank or higher, a clear external evaluation index called 'Click count from posted products' is added. This is a barometer indicating whether the quality of content is accepted by the market, not just the amount of activity.

2. Shortest Route to Rank B or Higher: Essential Conditions Organized by MECE

The condition to reach Rank B is to fulfill the following elements without omission. Organizing this into MECE, it is divided into 'Basic Action (Internal Factor)' and 'Result Action (External Factor)'.

• Basic Action: Profile setting, use of search function, follow, implementation of 'Like'. These are self-contained elements.
• Result Action: Posted products must be clicked a certain number of times. This requires motivation to encourage user behavior.

What many beginners stumble on is 'Click Count'. This implies a transition to a phase where not just increasing the number of posts, but clarifying user benefits and 'presentation' conscious of Click Through Rate (CTR) is questioned.

3. KPI Management and Click Count Measures to Aim for Rank A/S

Rank A and S are limited to the top few percent of users even within Rakuten Room. The tip here is operation placing 'Maximization of Effective Click Count' on KPI. Specifically, it is mandatory to set a post schedule tailored to Rakuten Ichiba's sale events (Shopping Marathon and Super SALE).

Also, selection of Hashtags needs to be done from the perspective of 'SEO'. Let's diversify inflow routes by covering not only trend words but also keywords close to conversion such as 'Hometown Tax Donation' and 'Time-saving Appliances' that users with high purchasing intent search for.

4. Posting Technique of "Original Photos" Evaluated by Algorithm

To maintain Rank B or higher, posting 'Original Photos' several times a month is a mandatory condition. However, it's not enough to just take photos. Reality and high-quality photos recalling 'scenes actually being used', and sincere description text stating specific merits and demerits are the key to gaining high engagement from both Rakuten's algorithm and users.